With 30 years of experience, at Finques Cel Blau we have seen first-hand how the real estate market on the Costa Brava has evolved. And if there is one thing we are clear about, it is that times change, but essential values ​​remain.

It is true that new technologies are transforming the real estate market and today we want to talk to you about how they can improve the experience of buying or selling a property, depending on your needs.

New technologies – such as artificial intelligence, virtual tours or digital marketing – impress with their great possibilities, but we want to make it clear that they can coexist with what has always distinguished us: a close, familiar and honest treatment.

Artificial Intelligence (AI) to help find a home or buyer

At Finques Cel Blau we use AI to improve the presentation of properties, both in the writing of texts and in the editing of images, to make the search clearer and simpler.

In this way we can more carefully adapt purchase proposals for each buyer that are more adapted to their profile, avoiding having to review hundreds of ads one by one.

Videos and aerial photography with drones. A new perspective

At Finques Cel Blau we have incorporated the use of drones to gain new perspectives on properties. A property that has a garden, swimming pool or good views looks much better thanks to aerial images taken with a drone.

These are very attractive images that help both the seller and the buyer to get a clearer idea of ​​a property and its surroundings.

Virtual visits to save you unnecessary trips

Another service we provide is virtual tours and live video calls from the property itself. We know that, especially if you live far away or abroad, it is not always easy to travel to visit each property.

A tour or video call allows you to show the property in a practical, useful and accessible way and is a good tool to be able to focus only on those homes that truly interest you and avoid having to travel.

Big Data and understanding the market

Another important benefit that affects the real estate market is the use of Big Data for price analysis and market trends.

Studying and analyzing data allows you to detect trends, find growth areas and correctly adjust the selling price of a property.

If you are looking for a property to buy or if you want to sell one, Big Data helps you know if a price is appropriate or if it might be better to wait a while.

No bots, people

At a time when many companies automate their first contact with customers, we have chosen another path: talking to you from the very beginning.

We do not use chatbots, because when someone writes to us or calls us, we are the ones who listen to you, ask you questions, help you or resolve your doubts. A real estate transaction, we believe, is much more than a simple transaction, it is a life project and as such, it must be treated.

Digital marketing with a human perspective

In today’s times we know that the first impression that people are looking for is digital, and that is why we are present on social networks and real estate portals, both national and international.

Being on the networks allows us to share directly and easily the properties we have for sale or rent on the Costa Brava that we believe may be of real estate interest. Whether because they have something special, a light, a garden, some architectural detail or because they can inspire someone to think, I could live here!

Also if it is an opportunity in a place that we know is in high demand, such as s’Agaró, Calonge or Santa Cristina, and we believe it has potential or simply because we want to tell a story about our surroundings, the Costa Brava and the wonderful spaces and lives that we can find there.

But, above all, what sets us apart is the close, natural and professional support, the result of 30 years of experience in the real estate world on the Costa Brava, based on trust and constant support at every step.

The future is technological, without a doubt, but above all human.

At Finques Cel Blau we are committed to a natural coexistence between innovation and proximity. Technology makes us more efficient, helps us to be more precise, have more information and go further, but they are just that: tools.

What makes the difference is how we use them and from where we relate to you: from the trust, experience and close treatment that has accompanied us for more than two decades and that will continue to drive us for a long time.

If you want to buy, sell or simply learn about our way of working, here we are.

Request an appointment with us by sending an email to info@finquescelblau.com or calling + 34 972 82 08 53.